Screendragon to sponsor The MarTech Summit 2023 in London!
Screendragon are excited to announce our sponsorship of The MarTech Summit 2023 in London. We’re looking forward to partnering with the BEETc team for the 4th edition of the conference in the heart of London’s business district.
The 2023 MarTech Summit – London Edition
Following on from successful MarTech summits in Berlin, Hong Kong, and Singapore, the London version will take place on 16-17 November in etc.venues 155 Bishopsgate, London. This year’s theme is ‘Innovate. Inspire. Impact: A MarTech Journey’ and more than 250 marketing leaders are signed up for two days of learning, collaboration, and networking.
If you’d like to follow the conversation online you can do so via the #TheMarTechSummit hashtag. Alternatively, it’s not too late to join us by registering for the event!
What’s on the 2023 Agenda?
The MarTech Summit brings together the best minds in marketing from a range of industries through diverse learning formats and engaging events. In view of this, the 2023 event includes case studies, panel discussions, fireside chats, keynotes & Q&As on the latest MarTech trends and topics. In the words of the event host, this year’s schedule “aims to break the old cycle and stimulate innovative ideas”. Consequently, the agenda will revolve around three key discussion points.
• Digital Platforms
This area will focus on how digital transformation can remove departmental siloes to unify marketing teams and partners. For marketing companies to deliver a fully connected customer experience they need to be working in harmony too.
• Next-Gen Customer Experience & Engagement
The demands on marketers for new and applicable content has never been greater. In this situation, how can marketing teams deliver 360° marketing? Additionally, is it possible to provide unique omnichannel experiences without squeezing resources?
• Future Trends
What does the 2023 MarTech Stack look like? (PS: See our recent report to unpack the 2023 Creative Tech Stack!) Furthermore, we’ll find out what emerging trends, tools, and platforms are top of mind for marketers today.
Who is attending The MarTech Summit?
This summit is designed for senior level executives in functions such as MarTech, CX, brand management, marcomms, e-commerce, and marketing operations. Many of the world’s top brands will be in attendance and we’ll be listening closely to speaking sessions hosted by Unilever, Sainsburys, Heineken, Diageo, HSBC, and Lloyds Banking Group. Among the most relevant topics for Screendragon are ‘The MarTech Stack & the Chaos’ i.e., we’re the antidote! ‘How to Improve the Relationship Between Brands & Consumers via Better Data’, and ‘How to Transform & Align Marketing Teams to be Future-Oriented & Digital-Ready.’
Level-up your MarTech Stack
In our Creative Operations 2023 Report, we discovered that only 45% of creative teams are utilising workflow software to support their work. Marketing workflow software helps marketing teams streamline and automate tasks and processes involved in their marketing campaigns and activities. Global brands and agencies use Screendragon’s marketing workflow automation to improve how they manage projects, people and processes. Interested in learning more about our award-winning marketing workflow solution? Why not schedule a demo with our expert team here.
Top Marketing Workflow Automation solutions from a recent MarTech® Guide.