Unstuck in April: Start-ups, selling Chicago, and improv comedy!

April brought an eclectic mix of guests on the Unstuck podcast as we heard from a startup fanatic, an agency and brand veteran, a public service marketeer, and an improvisational comedy guru! Virtually all our favourite topics were covered as we heard about building businesses from the ground up, managing a global agency network, swapping agency life for brand marketing, creating a brand for a city, and how to use comedy techniques to improve daily life!

If you want to see what happened last month on the podcast, then don’t forget to read through our Unstuck highlights for March. Keep an eye on Screendragon’s social channels for new episode and guest updates and make sure you subscribe in your favourite podcast app!


‘The Process Playbook’

Chris Ronzio, Founder at Trainual

Chris Ronzio is a serial entrepreneur that caught the business bug as early as kindergarten and set up his first successful business at 14 years of age when he built and subsequently sold a video production company.

After selling his video company, Chris tried his hand at several different entrepreneurial ventures which delivered varying degrees of success. In January of 2018, Chris set up Trainual – an employee onboarding and development platform. The company now employs 85 people and supports more than 6,000 small businesses in over 170 countries. Among Trainual’s unique employee retention policies is to offer new hires $5,000 to leave once they’ve completed two weeks in the firm. To date, no one has taken Chris and Trainual up on their offer – listen to the full episode below to find out why!


‘Fun at the Forefront’

Cristina Kenz, Chief Growth and Sustainability Officer at Kraft Heinz

Cristina Kenz is the perfect guest for a company like Screendragon. She has scaled the agency world to lead global networks like Grey and BBDO before fearlessly swapping agency life for senior roles in Pepsi Co, Danone, and now Kraft Heinz.

Her career in marketing and advertising has spanned three continents and four decades but Cristina’s ambition has always remained the same – to be a happy and whole person. This means work needs to be a place of enjoyment for Cristina and this puts teamwork and play at the top of her leadership policy. Tune in below to hear how this marketing and agency veteran is keeping things simple after all these years!


‘Improvised Confidence’

Kelly Leonard, Executive Director at The Second City

Kelly Leonard is a staple of the Chicago comedy scene as a 35-year veteran of famed improv hub, The Second City. Kelly is the author of the amazing ‘Yes, and’ book which intertwines improvisational comedy and a self-help guide. Kelly believes that humans are prone to say no when confronted with choices which results in many opportunities for fun or development being missed. ‘Yes, and’ is a gentle nudge to say ‘yes’ more often and see where that path brings you. Too often we approach the world with ‘humble curiosity’ which can close doors and suppress personalities.

In addition to comedy and writing, The Second City offer coaching and development for teams wherein improv techniques are used to guide people towards unlocking their true talents and abilities. Kelly explains how he uses improv techniques to guide him throughout many facets of his day – even handling busy roads and traffic! Kelly’s episode is a unique opportunity to find new tactics and approaches that can help both your work and daily life.


‘A World-Class City’

Michael Fassnacht, CMO at City of Chicago & CEO, World Business Chicago

Born in Germany but made in Chicago seems an appropriate depiction for Michael Fassnacht, the CMO of the City of Chicago and CEO of World Business Chicago. In both roles, Michael is tasked with telling the story of Chicago and promoting the city on a domestic and international plain.

Having spent many years working in the agency world, Michael is experienced in building brands and delivering business. He’s now using these skills to sell Chicago as a melting pot of educated workers, talent, diversity, and ecological benefits. The city’s business sector is booming after a record year for VC investment – listen below to find out how Michael Fassnacht is packaging a ‘world class city’!.


Want to listen to more episodes of Unstuck? Visit our Unstuck homepage or listen via YouTube, Spotify, Soundcloud, Apple or whatever podcast app you choose!

Viva Screendragon! Viva Creative!

New-Client-Win-Viva-Creative

Screendragon would like to welcome Viva Creative to it’s long list of world-class creative agency clients. Viva Creative specializes in experiential marketing and has produced live events, digital content, and insight driven creative to organizations like Viacom, Under Armour, Marriott, and the MTV VMA awards!

The Viva Creative team will use Screendragon to maximize a robust pool of in-house resources and harness insights that drive efficiencies on projects in their pipeline.

Screendragon to Sponsor ANA In-house Agency Conference!

ANA Inhouse Conf 22 - LP-1

We are delighted to announce Screendragon will sponsor the Association of National Advertisers Inhouse Agency Conference again this year. The conference is a hybrid event taking place on the 15/16/17 March and will assemble creative and inhouse leaders of the biggest brands in the business! The ANA is the U.S. advertising industry’s oldest and largest trade association and we’re proud to partner with the ANA again in 2022.

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G2 awards Screendragon – Explainer Blog

G2 - Top 50 Promo - Feb 22

Welcome to our G2 explainer blog for Screendragon. There have been several G2 achievements and accolades received over the last couple of years, so we felt it was time we summarized our accomplishments and recent awards!

Read on to see what solution areas our product has performed highly in, how we achieved our rankings and awards, and what this means in simple terms.

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Stuart Weitzman to power creative & marketing operations with Screendragon

New Client - Stuart Weitzman

Screendragon are delighted to announce that they will be partnering with Stuart Weitzman’s creative & marketing teams to deliver a new content and marketing operations platform to support the brand’s exceptional growth.

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Q&A with our new Executive Chairman, Clive Sirkin.

Clive Sirkin recently joined Screendragon as Executive Chairman. Clive most recently served as Chief Growth Officer of Kellogg Company and is a former Chief Marketing Officer at Kimberly Clark. We sat down with Clive to chat about his personal experiences, why talent is currently being repressed and how you can help liberate your team!

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Screendragon Named Best Advertising Software Company of 2021 by Digital.com

Digital.com - Best Advertising Agency Software - Social

Digital.com, a leading independent review website for online tools, products, and services, has named Screendragon among the best advertising software companies of 2021. Digital.com researchers examined solutions that streamline an agency’s workflow while providing integration tools and reporting capabilities. 

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JKR join Screendragon’s List of Top-grade Agency Clients

New Client - JKR

Screendragon’s list of great agency clients is growing! Jones Knowles Richie (JKR) will soon utilize Screendragon’s agency management solution to create estimates, budgets, and make resourcing a breeze.

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Screendragon receives G2 accolades in Summer Release

G2 Crowd - Summer Badges (Red)

Screendragon are delighted to be recognized by G2 crowd in their Summer 2021 release of high performers in work management, resource management, proofing, and digital asset management. Here is a quick explainer of each award and what it means:

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Screendragon to provide resourcing and project scopes for Landor & Fitch.

New Client - Landor

We’re delighted to announce a new client partnership with Landor & Fitch, the award-winning agency. Landor & Fitch are the world’s largest specialist brand and design group with more than 1,200 creatives spanning 22 countries.

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