mccann-stanley (1)

The Challenges / Goals

  • No central management system to manage all moving parts across Europe
  • A paper-based system to track project timelines
  • Inefficient approval process for artwork and media assets – was sent to the client for approval via email
  • No digital logs or repository for record-keeping and reporting

The Solution

A centralised solution managing campaign timings and status that consolidates Black & Decker work streams centrally and locally.

The Benefits

  • Improved remote collaboration and team unity
  • Real-time visibility of project progression – delays, approvals etc. has enabled greater accountability
  • A streamlined approval workflow for artwork and media assets routed through Screendragon
  • Standardized internal processes
  • Less time spent searching for files and preparing reports
  • Reduction in the number of required status meetings
  • Improved speed-to-market

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